About us

Our Values & Beliefs

Customer relationships and satisfaction 

At Performance Pigeon Diagnostics, our mission is to provide the highest-quality products and support for our avian customers. To us, this is more than simply selling products it is a commitment to the health, performance, and well-being of birds and the people who care for them.

We believe bird care should be both accessible and cost-effective. Because many pet retailers focus primarily on dogs and cats, quality bird care products are often overlooked or misunderstood, leaving limited options for bird owners. Our goal is to keep essential, frequently used products consistently in stock while continuously seeking out new, innovative, and highly requested solutions.

Our primary focus is supporting the bird community. Our team is always looking for ways to serve. We are a group of like-minded professionals who share the same passion, respect, and understanding for our feathered companions that fanciers do. Our goal is not only to advocate for the bird community, but also to provide meaningful support, guidance, and resources.

Specialty products are at the core of what we do. We aim to offer one of the most comprehensive selections of high-quality bird care products, supplements, and accessories available.

Resources matter. We work to provide our customers with valuable bird-related resources, including links to organizations, race results, and upcoming events within the community.

Education is equally important. We are committed to educating and informing the bird community so health concerns can be addressed proactively rather than reactively, leading to healthier birds and stronger lofts.